We’re an online destination, IDEAL for your daily dose of all things lifestyle, from travel to wellbeing and everything in between.

Want to know the top hotels to stay at in New York, Paris or Rio? Want to find out which pub serves the best roast in London, where to eat the finest bowl of pho in Hanoi or about the most amazing restaurants are in Copenhagen? Are you after some lifestyle hacks if you’re too busy to exercise or top tips on how to get a good night’s sleep?

Then you’ve come to the IDEAL place. We’ve done the legwork so you don’t have to with our IDEAL guides on travel, food, lifestyle, wellbeing to keeping fit.