In the ever-evolving world of men’s fashion, underwear has come a long way from its humble beginnings. Gone are the days when options were limited to just white Y-fronts. Today, there is an abundance of styles and designs to choose from, catering to life’s rich tapestry of preferences, body types, and lifestyles.
With that in mind, let’s explore the most on-trend men’s underwear items this year, ensuring that every man can find the perfect pair for comfort, support, and style.
Bold Patterns & Vibrant Colours: Make A Statement That No One Can See
In 2023, men’s underwear fashion embraces self-expression through bold patterns and vibrant colors. From tropical prints to geometric designs, these eye-catching choices make a statement and showcase individuality. This trend is ideal for those who want to add a touch of fun and personality to their wardrobe. It is important to remember that confidence is key when wearing bold patterns, so embrace the unique style and enjoy the compliments.
Read: Men’s swimwear styling tips for 2023
Sustainable Fabrics: For The Eco-Conscious Fella
Sustainability and eco-consciousness continue to gain momentum in the fashion industry, and men’s underwear is no exception. This year, brands are increasingly focusing on using sustainable materials such as organic cotton, bamboo, and recycled fabrics. These eco-friendly options not only reduce environmental impact but also offer superior softness, breathability, and durability. For those with sensitive skin or allergies, hypoallergenic fabrics like bamboo are an excellent choice.
Athletic Styles: Performance Encouraged
As more men prioritise fitness and an active lifestyle, performance underwear has become a popular choice. Designed with moisture-wicking fabrics, mesh panels, and ergonomic seams, these styles provide optimum support and comfort during workouts or sports activities. Compression shorts and leggings are particularly suitable for men with muscular legs, as they offer additional support and help prevent chafing.
Boxer Briefs: The Versatile Choice
Boxer briefs remain a timeless favorite in 2023, offering the perfect balance between support and comfort. This versatile style is ideal for most body types, providing coverage and support without being too restrictive. For men with larger thighs or a fuller rear, boxer briefs with stretchy fabric and a wider waistband can provide a comfortable fit and prevent digging or rolling.
Made from stretchable fabrics like cotton or modal, with a touch of elastane for added flexibility, boxer briefs provide excellent support and comfort. The rising demand for athletic-style boxer briefs, which are skin-tight and feature no fly, further attests to the enduring appeal of this classic style.
Midway Briefs: A Modern Classic
Introduced in the 1980s, midway briefs are among the longest modern men’s underwear styles available. Stopping just above the knee, these snug-fitting undergarments are ideal for taller and bigger men who require extra support and coverage. The additional fabric used in midway briefs, combined with an element of stretch, ensures a better fit and increased comfort, making them a popular choice for those seeking a more tailored underwear option.
Trunk Briefs: A Contemporary Twist
Trunk briefs, another invention of the 1980s, are similar to boxer briefs but feature slightly shorter inseams. This contemporary style offers a more streamlined silhouette, making it a popular choice for men who prefer a more modern look. As the demand for different fabrics, designs, and patterns continues to grow, manufacturers are increasingly focusing on innovative variations of trunk briefs to capture a larger share of the market.
Jockstraps: Athletic Support With Style
Originally designed for athletes, jockstraps have become a popular underwear choice for men seeking both support and style. Consisting of an elastic waistband, a supportive pouch, and two straps attached to the base of the pouch, jockstraps offer excellent protection for the male anatomy. Some variations even include an impact-resistant cup for added security. With their unique design and undeniable appeal, jockstraps are expected to remain a popular choice in 2023 and beyond.
Antibacterial & Moisture-Wicking Underwear: A Focus On Hygiene
As personal hygiene becomes an increasingly important consideration for consumers, the demand for antibacterial and moisture-wicking underwear is on the rise. These innovative undergarments are designed to keep the wearer dry and comfortable, preventing the growth of bacteria and reducing the risk of unpleasant odours. With more people working from home and prioritising comfort and casual clothing, antibacterial and moisture-wicking underwear is set to become a must-have item in 2023.
Low-Rise & High-Cut Options
In 2023, men’s underwear fashion includes low-rise and high-cut options to suit various body shapes and preferences. Low-rise styles sit below the natural waistline, making them ideal for those with a shorter torso or a preference for low-rise pants. On the other hand, high-cut options elongate the leg line and are particularly flattering for men with longer legs or a slender build.
Going Commando
When it comes to popular types of underwear for men, less is more, and what could be more ‘less’ (hmmm) than not wearing any underwear at all?
Going commando, the daring act of ditching underwear, is a major trend this year. That sense of audacity and liberation that comes with embracing the commando lifestyle resonates with the modern man’s increasing desire for comfort, functionality, and a touch of rebellion.
What’s more, going commando signifies a shift towards environmental consciousness, reducing the extensive consumption of water and energy to produce, maintain and wash undergarments. This freeing, frivolous movement, fuelled by a spirit of liberation and eco-awareness, can be empowering when done right. And by ‘right’, we mean, by washing your trousers more regularly…
The Bottom Line
Men’s underwear fashion in 2023 offers an array of stylish and comfortable options for every body type. Embracing body positivity means finding the right fit, style, and fabric that not only looks great but also feels good. By considering individual preferences and body shapes, every man can confidently choose underwear that reflects their unique personality and enhances their comfort and confidence.